Jonathan Hirshler

SHORT BIO
Jonathan is CEO of ethical data science company, Signify Group. Since 2019, Jonathan has led the development and roll out of Signify’s specialist AI-driven proactive threat detection and protection service – Threat Matrix – an innovative initiative to protect players, athletes and high profile individuals from the poison of online abuse. Working with international federations, national leagues, player unions, clubs, law enforcement and directly with athletes, Threat Matrix has delivered a step-change in the way online abuse is tackled, creating real world action, effective deterrents and taking the onus away from the victim to take action.

CAREER SUMMARY
Jonathan is Co-Founder and CEO of ethical data science company, Signify Group, a role that draws upon 20+ years of experience at the intersection of politics, online messaging and digital strategy. Jonathan started working in the Houses of Parliament before joining political communications consultancy APCO-UK. In 2003 he founded digital agency ScoreComms which he led for 10 years before being acquired in 2013 by specialist financial services marketing agency, AML Group. During his 5 year tenure at AML, Jonathan served on the Board and as Chief Digital Officer, guiding the business through a digital transformation exercise whilst advising global banking and asset management clients (including BNY Mellon, AXA IM and Pictet Asset Management) on their digital technology, online messaging and social media strategies.