SPORTACCORD 2024 INSIGHTS: Festivalisation of major sport events

Festivalisation – exciting festival-style programming, ultimately designed to produce the “wow” response from event goers…...

SPORTACCORD 2024 INSIGHTS: Athlete-Driven Mental Health

It’s fantastic to see the world’s most successful athletes are now also famous for their…...

Interview with Sarah Gregorius: Tackling abuse

It is recognised as one of the fastest growing sports in the world. However,…...

SPORTACCORD 2024 INSIGHTS: Tackling online abuse in sport

Online abuse – now at a record high in sport and society – was top…...

SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!

We’re one month to go to Paris 2024 Olympic and Paralympic Games – set to…...

SPORTACCORD 2024 INSIGHTS: CityAccord success stories

SportAccord 2024, the world’s most influential sports industry gathering, was filled with soul-stirring moments –…...

SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks

Fresh from Super Bowl 2024 – with record breaking global viewership – the National Football…...

SPORTACCORD 2024 INSIGHTS: Major Technology Trends Shaping Sports Sector

Professor Andy Miah, widely recognised for his captivating presentations, brought today’s and tomorrow’s technology potential…...

SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm

SportAccord 2024 saw a line-up of world class speakers tackling the hottest industry opportunities and…...

SportAccord 2024: The 2023 World Combat Games Awards Ceremony

The annual World Sport & Business who took place in Birmingham, West Midlands was the…...