Tuesday 17 May

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13:30 - 13:35

Opening Remarks

Mélanie Duparc
Secretary General
World Union of Olympic Cities
Al Kidd
President & CEO
Sports ETA (Sports Events and Tourism Association)
David Simon
Senior Advisor
Los Angeles Sports Council
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13:35 - 13:45

Host Welcome

Evgeny Kuivashev
Governor
Sverdlovsk Region, Russian Federation
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13:45 - 13:55

Focus on Major Event Hosting and Sport Tourism – Ekaterinburg 2023

An in-depth look into how hosts major sport events can be a vital pillar in driving tourism growth within a country, region and city.

FISU Ekaterinburg 2023 representative
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13:55 - 14:25

Toolbox Sessions: Case Studies/Presentations with a City, IF, and Commercial Focus plus a Q&A Session

Moderator:

David Eades
Anchor and Journalist
BBC World

Session 1: A Data Driven Approach to Targeting New Event Audiences

Expert Speaker

Session 2: Running a Major Venue in a Post-Covid World

Expert Speaker

Session 3: To be determined

Expert Speaker
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14:25 - 15:00

Panel Session: International Sport Federations (IFs) – examining the relationship between cities and IFs (35 min)

Moderator

David Eades
Anchor and Journalist
BBC World

Panellists include:

City representative
Shiny Fang
Secretary General
UIPM (World Pentathlon)
International Sport Federation representative
City representative
Russian representative
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15:00 - 15:10

Presentation: Sports Infrastructure: “Smart” Sports Facilities that Combine Functionality, Engagement and Aesthetics

Expert Speaker
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15:10 - 15:45

Panel Session: Mixed-Gender Sports and Gender Equality within Events

Moderator

David Eades
Anchor and Journalist
BBC World

Panellists include:

International Sport Federation representative
International Sport Federation representative
IOC representative
Hosting representative
Russian representative
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15:45 - 15:55

Case Study: Influence of Sports Infrastructure on Social & Economic Development of the Country

Expert Speaker
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15:55 - 16:30

Panel Session: Sport – A Norm of Life – Grassroots Sport Development

Moderator

David Eades
Anchor and Journalist
BBC World

Panellists include:

International Sport Federation representative
International Sport Federation representative
Hosting representative
City representative
Ministerial representative
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16:30 - 17:05

Panel Session: Lessons Learned from Tokyo2020 in Event Hosting and City

Moderator

David Eades
Anchor and Journalist
BBC World

Panellists include:

International Sport Federation representative
IOC representative
International Sport Federation representative
City representative
Athlete representative
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17:05 - 17:15

Closing Remarks

Mélanie Duparc
Secretary General
World Union of Olympic Cities
Al Kidd
President & CEO
Sports ETA (Sports Events and Tourism Association)
David Simon
Senior Advisor
Los Angeles Sports Council